Showing up to prospective customers on page 1 of Google and other search engines is more important than ever. Every day more people use search engines to find businesses and services they need and if you aren’t ranking on page 1 then it’s like you don’t even exist to these prospective customers. In fact, you probably wound up on this page by searching for “SEO St Augustine” and we were on the 1st page, so we know the importance of not only being an internet marketing agency but also showing you that we know how to rank sites. Since you’re here it probably goes without saying that getting on page 1 isn’t easy and when you’re running a business you don’t have time to be the internet marketer and the boss at the same time!
This is where finding the best St. Augustine marketing agency can not only free up your time but also ignite increased growth and revenue in your business like never before. You’re probably here because you’re at the very least entertaining the idea of hiring a St. Augustine SEO agency but before you do there are some things that you should consider before making that important decision.
Below are 6 things as a business owner, that you should ask yourself and consider before hiring an SEO agency in St. Augustine or if you’re just curious if you should dip your toe into these waters.
1. Not A Cookie Cutter Agency
It’s important that any SEO agency in St. Augustine you work with is not just a cookie cutter agency that offers the same pricing and marketing plan for every business no matter the market, company size, and competition level. Many agencies do this because it’s easy but the truth is just like every business, no marketing plan should be identical. This is why at OneSpark we work to learn about all the aspects of your business, competition and local market to create an optimal game plan for your success.
2. Website Optimization
In this day and age not having a fully optimized website is the equivalent of building a house without a roof, because no matter what other work is done it’s still missing perhaps the most important element! The truth is most marketers out there today do not know how to optimize your website to modern standards because they are using methods that worked 5+ years ago. We are always testing new tactics and methods to stay ahead of the curve and get even more results for our own website and our clients. A fully optimized website means that an ongoing SEO campaign is going to be much more effective and provide quicker results.
3. Future Proof Methods
The goal of any SEO agency in St. Augustine is to rank your website on page 1 of Google but the hard part is to not just get your site to rank on page 1 next month but to have your site ranking on page one for the next 2-3 years. Many tactics agencies use will work in the short term but will eventually get websites penalized and put in the Google doghouse. No matter if it’s St. Augustine or SEO in Jacksonville, we are always learning, testing and sharing in world-class mastermind groups to stay up on the latest methods that work not just today but will work for years to come. Part of doing that is paying attention to patents that Google and other search engines file, their own press releases and our own experience to guide us in how Google will judge sites in the future.
4. Short Term & Long Term Goals
It’s important that any marketing plan should have short-term goals that build towards long-term goals for your business. This also means that an agency that you work with should be flexible and adaptable to the growth of your business. As your company grows then so should the scope of your marketing plan so that your business can sustain and continue its growth.
5. Quality Services
We’ll be really honest, most agencies are outsourcing the work on their client’s websites overseas. They do this because it’s cheaper and they can take on more clients but doing this puts their client’s websites at risk as people they have never met have full control over these websites, which is the lifeblood of any business in this day and age. While it’s easier and cheaper to do this, at OneSpark we don’t outsource work on our client’s websites. By keeping work done in-house means we can control quality, accuracy and the security of our client’s websites. Whether or not you choose to work with us, this is something you should ask any agency about because if you don’t you could be unknowingly putting your business at risk.
6. Time To Make A Move
As more people every day use the internet to find local businesses and services, now is the time to make the move to get your business noticed online. The longer you wait, the more competitive your market will become, the harder it will be to get to page 1, which of course also means it will become increasingly more expensive to get to page 1.